Why do you love to travel?
Changes are, when you’re asked why you love to travel. you usually respond with one of these answers:
When I ask that question to travelers and travel experts, those are the common and "pretty" responses I hear.
There is nothing wrong with any of those reasons, but most people say the first thing that comes to mind
about travel.
They say what they have heard, what is marketed to them, and whatever is talked about most.
They list generic activities and experiences that we are fed and sold by the tourism and hospitality
industries.
They parrot back sayings we see in ads from travel companies.
In this blog post, I'm challenging you to think more deeply about what you love to travel.
You'll also learn why this question can be so powerful for your clients, as you work with your...
Wondering how to turn travel into a career in 2024?
Then, you're in the right place - because there's so much more to a travel career than just blogging and bookings.
Becoming a travel agent, starting a travel blog, those are two completely viable options.
And we have many members in the Travel Coach Network who have pursued those paths.
But there are endless possibilities.
And if you're here, we're guessing you're looking for something more.
So in this article, we'll explore ways to turn travel into a career.
Don't have enough time to read this whole article?
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The Economy Class Membership for the Travel Coach Network includes:
In recent years, understandably, more people have wanted to turn their passion for travel...
Looking for careers that travel the world?
If so, you're in the right place.
In this blog post, we're diving into the inspiring journeys of five remarkable women who have crafted careers around travel.
If you haven't already, check out our other blog post that outlines 19 unique travel and tourism careers.
That's another great resource for your search.
But here, I want to show you what's possible.
These five women come from entirely different backgrounds - each with their own unique set of skills.
This is exactly I founded the Travel Coach Network.
Since then, I've helped hundreds of people become successful travel coaches through my Travel Coach Certification Program.
So if you're also interested in crafting building businesses and creating careers that travel the world. this is the article for you.
Don't have enough time to read this whole article?
You're here because you've spent so much time looking for unique travel and tourism careers, but nothing seems to fit what you want to do.
That's exactly what I experienced after graduating with my Bachelors Degree in Hospitality & Tourism Management.
By the time that I turned 30 years old, I had visited 80 incredible countries including New Zealand, Argentina, Macedonia, Romania, Iceland, Guatemala, and Turkey.
I spent a lot of time exploring the careers that existed in the travel and tourism industries, but I didn't want to do any of them.
You've probably looked into these travel and tourism careers, too:
Nothing seemed to fit exactly what I wanted to do, and that's exactly why I became a travel coach.
I created a career that blends coaching and personal development with the transformation that travel brings.
My travel coaching career took off quickly and,...
You're here because you're probably wondering - is it possible to become a travel life coach?
I'll elaborate more here throughout this blog post.
But to answer your question quickly, yes - it's absolutely possible to become a travel life coach!
I've helped hundreds of people do this through my Travel Coach Certification Program.
The best part is, that you get to choose exactly how your travel business looks.
Don't want to do 1:1 coaching? You don't have to!
Not a fan of the Instagram influencer world? You don't need to be one.
The Travel Coach Network is all about disrupting how things are done in the travel industry.
Don't have enough time to read this whole article?
Get access to the FREE TCN Membership!
The Economy Class Membership for the Travel Coach Network includes:
The Chief Product Officer at TripAdvisor, Sanjay Raman, was asked at the Travel Trends AI Summit 2024 today what a few travel trends that stand out to him right now (and in the future) in the travel industry are. One of the three that he said was personalization.
And I couldn’t agree more.
But for centuries now, personalization in the travel industry has remained at a very surface level:
In the traditional travel agent role, the traveler is asked typical questions like:
“where do you want to travel to?”
“how many people will be going on your trip?”
“where have you traveled to in the past?”
“what is your dream travel destination?”
“what type of activities do you enjoy doing?”
“what type of accommodations do you prefer?”
“what are your travel preferences?”
“what is your budget?”
“how long do you plan to travel for?
But none of those questions...
Integrating travel coaching into the traveler’s journey can transform the client's overall journey into a more profound and enriching experience, allowing them to not only enjoy their trip but also to grow and learn from it.
Awareness phase
Through your content, whether it’s through social media, video written, presentations, webinars, or media and publicity, use your story and core message to bring awareness to what is possible for your ideal clients. Touch them emotionally and make them see themselves in your messaging. During this phase, they might not know what they really want or need at that point and they may not have even considered going on a trip.
Inspiration phase
Get visible and inspire your ideal clients to use travel as the vessel for change, transformation, finding clarity, reaching their personal goals, self-discovery, or satisfying another specific need or desire.
Discovery phase
Through powerful and effective questioning, get to...
What if the travel industry celebrated the impact that travel experiences have on clients rather than celebrating sales?
Every time that I attend a travel agent event, whether it’s virtual or in-person, or I see a travel agent being highlighted, it’s always because of how high their sales are.
You are great at upselling and selling expensive trips. Congrats.
Every time that I see an advertisement or an event for training travel agents, the focus again is always on how to increase sales.
I get it. We want to make money.
But, why does the travel industry want to continue to make traveling seem unattainable or something that can only be done once or twice a year?
In an industry that is so emotional, personal, and powerful when it comes to the impact that travel experiences can have on us as human beings in so many different ways, why aren’t we highlighting the transformation that our trips are providing people with?
What if the focus for travel experts was less on...
It’s one thing to learn about a traveler during the planning and researching phases of a trip and then use that information to suggest destinations, flight and hotel details, and itinerary recommendations and it’s another to understand your consumer before the planning and researching phase even begins.
So how is travel coaching making it easier to capture the attention, attract, and inspire the traveler before the desire for a trip even happens?
It’s at the root of what travel coaching is even about which is to use travel as a tool for wellbeing, relationships, transformation, personal development, professional growth, and reaching other specific goals.
When travel coaches, and other travel companies and experts, tap into the emotional and personal value of travel in their marketing, it’s easier to paint a picture of how a travel experience can satisfy someone’s needs, even if they aren’t aware of what their needs are at that time.
That is...
I use the term “sell” in this post loosely because I believe that there’s no such thing as “selling” travel. Here’s why.
When someone “buys” a trip, they are looking to get something out of it beyond an itinerary that aligns with their interests, logistics, or past preferences.
Just like when we buy anything, such as new fitness equipment, a brand new little black dress, or a popular inspirational book, we are giving over our money in exchange for a certain outcome, change, result, a feeling, or a transformation.
It’s the same with traveling.
Going on a trip, even just the booking and planning phase of it, provides us with a level of satisfaction, joy, fulfillment, excitement, and meaning that we crave on a deeper level. There are studies that speak to that.
But how do you “sell” travel without being salesy?
You want to speak to the desires, needs, dreams, and pain points of your ideal clients. That’s why...
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